How to Reach New Customers Using Geofencing Tampa

Geofencing Tampa is one of the best ways to reach new customers. This feature uses GPS technology to target specific geographic areas and send messages to customers within those areas at appropriate times. Using geofencing in Tampa can help increase your sales and improve customer loyalty by targeting a very specific set of potential customers. In this post, we share how you can utilize geofencing Tampa:

Create New Campaigns

When you begin geofencing Tampa, you’ll be able to create new campaigns that will target people in your area. This is important because it will allow you to know when and where people are likely going to see your ads. It can also help you determine if any events are happening in the area that might attract potential customers.

For example, if there is a concert coming up at one of the local parks, you could use geofencing technology to show ads to the attendances.

Use Geofencing During Special Events

If a conference or festival is coming up in Tampa, it’s a perfect opportunity for you to reach new customers through geofencing. You can advertise your business by placing ads on social media, online newspapers, and other websites, all of which will be viewable by people who are close enough to see your ad.

Generate Leads

Send ads to people who’ve shown interest in companies like yours or who have already visited your store, website, or app. You can also send ads to users who’ve been within a certain distance of your business location, which lets you target potential customers who may have an interest in what you have to offer. 

Offer Coupons and Sales

Offering coupons and sales is one of the easiest (and most popular) ways to use geofencing to reach new customers. You can use location-based marketing to send out coupons and sales offers at any time, such as when they’re near your business or on their way to work. When people are nearby, they can receive a coupon for a free drink or some other deal that will entice them into your business.

Promote New Products

Another great way to use geofencing is to promote new products. Whether it’s a physical product or a new service, you can use location-based marketing to get the word out about what’s new at your business. You can even offer discounts on those new products and services through digital marketing in Tampa!

Create Ads Across Various Platforms

One of the best ways you can use geofencing is by creating location-based ad campaigns. These types of ad campaigns allow you to target people based on their location. For example, if you’re running a local campaign for a restaurant, only people located within that area will see your ad. That’s why you need to advertise across all of them if you want the best chance of reaching new customers.

Final Thoughts

Gorilla Gurus has been helping business owners create and maintain effective online marketing campaigns for years. We know that the right strategies can mean greater profits, more satisfied customers, and even happier employees! Contact us today to schedule your free consultation about geofencing and more!